Marketing Hacks For Small Businesses:
Are you a small business owner in Nigeria? Here are some hacks you can use to grow your business.
Have you tried giving out something valuable for free?
This helps build trust and establish you as an authority in the industry.
You can do this by giving out valuable information that can attract prospective clients.
For example, if you sell shoes, you could give out a free guide on how to preserve shoes to make them last longer and how to avoid smelly feet. Once they sign up with their emails or phone number to receive this valuable info, you can upsell your products and services to them.
2. Follow Up
Do you reach out to the customers who have patronized you in the past?
You have to consistently get in touch with them so your brand can be atop their minds when they need a service/product you deal with.
This is done by collecting their contact details (after they’ve patronized you) and sending messages once in a while.
You can message to get feedback on your product/service. With this, you can upsell another product to them and also inform them about the discounts and promo you have.
No matter what service you provide or sell, make sure you keep data.
It could be a simple spreadsheet recording the products sold, customer details, and time of purchase.
With this data, you can actually make smart decisions that will improve your business.
I’ve helped a lot of clients build systems like these to help promote their business and services using automation, bulk SMS, email marketing, and list building lists. Feel free to reach out to me via email.